Our client is a cutting-edge American record label on the lookout for a dynamic and creative Digital Marketing Specialist with a track record of growing multiple brands. With a global footprint in the music industry, the label is known for its diverse range of artists and innovative approach to music distribution.
They're seeking a candidate who can bring a fresh perspective to audience expansion, particularly on platforms like TikTok. The ideal candidate will have a strong background in omnichannel social media management, viral content creation, and data-driven marketing strategies. This role is a unique opportunity for someone who brings a blend of creativity and analytical skills to grow the audience of multiple artists.
Location: Fully-Remote (Work from Home), 10 AM - 6 PM PST (LA time)
Key Responsibilities:
Audience Growth Hacks: Implement creative strategies to grow audiences, particularly on platforms like TikTok.
Omnichannel Social Media Expertise: Must have experience managing social media across various platforms.
Creative Demand Generation: Devise strategies to increase demand for artists and their music on social media.
Viral Content Creation: Craft and execute viral content strategies on TikTok.
Growth Hacking Techniques: Employ growth hacking methods to expand artist reach.
Content Strategy Development: Formulate unique content strategies for multiple artists.
A/B Testing: Conduct tests to identify effective methods for audience growth.
Influencer Marketing: Utilize influencer marketing knowledge to enhance artist visibility.
Data-Driven Approach: Background in data analysis to inform strategy.
What Success Looks Like:
Innovative Growth Strategies: Develop and implement groundbreaking strategies that significantly boost artist following.
Cross-Platform Mastery: Effectively manage and grow presence across multiple social media channels.
Creative Virality: Consistently produce content that goes viral, amplifying the artist's reach.
Data-Informed Decisions: Utilize data insights to refine and perfect growth strategies.
Qualifications:
Proven track record in social media growth and content virality, particularly on TikTok.
Strong background in influencer marketing and digital content strategy.
A data-driven thinker with a knack for innovative and creative ideas in digital marketing.
A background in Meta and YouTube ad managers is a huge advantage.
Solid analytical skills to decipher trends and audience behaviors.
E-commerce experience is a significant advantage.
As our Digital Marketing Specialist, your expertise will shape the future of music artists in the digital age. We are looking for a creative individual who thrives in a dynamic, data-driven environment. If you have a passion for music, a knack for viral content, and the ambition to redefine artist growth, we encourage you to apply.
Application Process:
To be considered for this role these steps need to be followed:
Fill in the application form
Record a video showcasing your skill sets