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Public Relations Intern

SonicWall

Role brief

The PR Intern will report to the director global public relations. S/he works with the public relations and marketing team to drive programs for communication and customer references. S/he will help drive leadership momentum and media visibility for the company and apply core PR competencies to other areas such as corporate communications and sales programs and initiatives. This is a great position with a lot of room to leave a mark and help shape the PR program. The successful candidate is a team player with solid PR foundation, good common sense and a positive attitude.

Responsibilities

  • Maintain high-level visibility and leadership presence for the company through implementation of key PR-activities supporting the PR and product marketing/management teams 
  • Develop and contribute to media strategies, product and corporate PR plans, corporate and product messaging architecture and positioning statements 
  • Work closely with global PR agencies, write press releases, presentations, scripts, internal and external corporate communications; create and edit corporate communications marketing materials 
  • Provide daily strategic counsel and insight 
  • Successful execution and programmatic execution of budgeted initiatives 
  • Measure effectiveness of PR & customer reference programs 
  • Secure customer references and develop plans for engaging customers 
  • Identify and manage speaking opportunities, executive meetings, and thought leadership platforms for customer references 

 

Requirements

  • Excellent written communication skills and an innate ability to hone and sell the story 
  • Full command of public relations concepts as well as previous experience in the strategy and execution of PR activities 
  • Strong ability to work independently, multi-task and prioritize responsibilities 
  •  A self-starter with proven ability to work within various levels of an organization

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