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Recruitment Marketing Specialist

Sentient

Marketing
Role brief

About the Company

Lavendo is a premier Go-To-Market recruiting firm in Silicon Valley, specializing in building and scaling exceptional sales teams for startups and growing companies. With expertise in AI/ML, Cloud Computing, Cybersecurity, Fintech, and Enterprise SaaS, Lavendo has become a trusted partner for numerous tech startups looking to hire top-performing sales professionals in the U.S. We leverage AI-powered processes, advanced automation, and innovative recruitment tools to streamline operations and deliver highly qualified candidates, resulting in an impressive 98% candidate approval rate.

The Opportunity

We are seeking a Recruitment Marketing Specialist to join our dynamic and innovative recruitment team. This role is ideal for someone who thrives at creating compelling employer branding materials and recruitment marketing strategies to attract top talent. In this role, you will spend ~70% of your time creating and refining recruitment marketing content (e.g., job descriptions, outreach sequences, social media posts) and ~30% supporting employer branding initiatives and communication efforts.

What You'll Do

  • Collaborate with recruiters to understand job requirements and target audience profiles

  • Optimize career site content to showcase employer brand and attract high-quality candidates

  • Create engaging brand materials such as blog posts, LinkedIn posts, Canva graphics, videos, and email campaigns

  • Refine job descriptions and outreach sequences for tone, clarity, and branding consistency, ensuring that the language resonates with candidates and aligns with employer branding

  • Maintain a content calendar with clear deadlines and assigned tasks for all marketing activities

  • Manage social media platforms to engage with potential candidates and promote company culture

  • Analyze performance using tools like Google Analytics or LinkedIn Insights to refine strategies

  • Meet or exceed recruiting marketing targets and KPIs (e.g., application rates, career site traffic, social media follower growth and content engagement) 

  • Act as the company’s brand ambassador on social media and during candidate interactions

  • Stay informed about recruitment marketing trends and tools

What You Bring

  • At least 1 year of experience in Recruitment Marketing, Employer Branding, or Social Media Marketing for a high-growth tech startup or recruitment agency

  • Strong understanding of U.S. GTM roles, tech sales positions, or similar industries

  • Excellent written and verbal communication skills in English (proficiency in Russian is a plus)

  • Proficiency in using tools such as Canva Pro, Notion, LinkedIn Sales Navigator, Ashby ATS, Perplexity AI (for copywriting), and social media platforms

  • Familiarity with SEO principles and content optimization techniques for career sites

  • Equipment (computer, headset) and strong internet connection

  • Ideally, ability to work U.S. working hours

Key Attributes for Success

  • Creative mindset with the ability to craft compelling content

  • Strong attention to detail and ability to deliver high-quality work consistently

  • Self-motivated, with the ability to work independently while collaborating effectively with team members

  • Analytical approach to measuring success and refining strategies based on data insights

  • Proactive problem-solving skills with a focus on delivering results

  • High ethical standards, honesty, and transparency in all interactions

  • People-centric mentality with a curious and positive attitude

Why Join?

  • Employment type: full-time contract

  • Competitive base compensation, negotiable based on your expertise and location

  • Performance-based bonuses to reward your hard work and dedication

  • 100% remote work flexibility, work-from-anywhere policy, and work-life balance

  • 20-days PTO

  • Collaborative and supportive work environment

  • Professional development and career growth opportunities

  • Opportunity to be part of a Silicon Valley company transforming tech sales recruitment

Interviewing Process

  • Level 1 - 20-min video interview with the Recruiting Team Lead (General fit. Q&A)

  • Level 2 - 20-min Take-home assignment (Skills assessment)

  • Level 3 - Virtual interview with the CEO (Final)

  • Reference and Background checks: conducted after successful interviews

  • Job offer: provided to the selected candidate

We are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity, or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law.