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Senior Product Manager, Insightly

Unbounce

Role brief

Insightly empowers sales, marketing, and project teams to build lasting customer relationships, close more deals, and scale faster. We're looking for a seasoned product leader with a deep understanding of the MarTech landscape to drive the evolution of Insightly and deliver innovative solutions for our customers.

 

About the Role:

As a Senior Product Manager, you'll be a key player in shaping the future of Insightly, including our CRM, marketing,  and customer service platforms. You'll manage the product roadmap, working collaboratively with cross-functional teams to deliver high-impact features and enhancements that drive customer satisfaction, retention, and business growth.

 

What You'll Be Doing:

  • Own the Vision: Develop and evangelize a compelling product vision for Insightly, aligning with Unbounce’s overall strategy and the evolving needs of the MarTech industry.
  • Lead with Data: Drive product discovery through market research, customer interviews, competitive analysis, and data-driven insights. Translate your findings into clear requirements and actionable plans.
  • MarTech Mastery: Leverage your deep understanding of the MarTech landscape to identify opportunities for integration, automation, and innovation within Insightly. Stay ahead of industry trends and competitive offerings.
  • Collaborate Fearlessly: Work hand-in-hand with design, engineering, marketing, sales, and customer success to ensure a seamless product development and launch process.
  • Measure & Iterate: Define success metrics, track product performance, and champion a culture of continuous improvement and experimentation.

 

What We're Looking For:

  • Proven Experience: 5+ years of product management experience in B2B SaaS, with a strong background in MarTech (marketing technology) and CRM platforms. Experience with lead nurturing, marketing automation, or sales enablement tools is a significant plus.
  • Technical Acumen: Technical Acumen: Solid understanding of SaaS technologies and architectures, especially as they relate to CRM, MarTech, and customer service platform integration.
  • Data-Driven:  Ability to gather, analyze, and interpret data from various sources (e.g., CRM analytics, marketing attribution, user behavior, customer service metrics) to inform product decisions.
  • Customer Empathy: Deep understanding of the needs and challenges faced by sales, marketing, and project teams, especially within the SMB market.
  • Communication & Influence: Excellent communication skills, both written and verbal, with the ability to influence stakeholders at all levels.
  • Passion for Growth: A drive to learn, innovate, and make a real impact in the fast-paced world of MarTech and CRM.

 

Bonus Points For:

  • Experience with marketing attribution modelling.
  • Familiarity with data privacy and compliance regulations (e.g., GDPR, CCPA).
  • A knack for turning complex MarTech concepts into simple, user-friendly experiences.

 

What's in it for You:

  • Be part of a dynamic, high-growth company that's shaping the future of marketing technology.
  • Collaborate with a talented, passionate team of marketers, designers, and engineers.
  • Make a meaningful impact on the lives of thousands of digital marketers worldwide.
  • Competitive salary, comprehensive benefits, and flexible work arrangements.
  • Opportunities for professional development and career growth.

💵 Compensation range

  • $115,547 - $150,000 CAD

🤝 Flexibility and time off

🩺 Health and wellness

🎓 Growth

🌟 More perks!

 

Share our values: 

  • Customers First
  • Results Focused
  • High Velocity Decision Making
  • Bias for Action
  • Value Individuality

 

Sound Like You?

If you're ready to join a team that values innovation, customer obsession, and a sprinkle of fun, we want to hear from you. Apply today and help us build the next generation of AI-powered marketing tools!